A recent Facebook-sponsored study revealed that 80 percent of Android and iPhone users between ages 18 and 44 check their phone before doing anything else when they wake up. Seventy-nine percent said they keep their phon...Read article
This article has been originally published on Mobile Marketing Watch on November 15, 2016. The following is an exclusive guest contributed post from Tim Fujita-Yuhas, Director of Product Management and New Product Strate...Read article
The rapid pace of technological development means that marketers and business owners engage with new concepts all the time. That includes everything from NFC-enabled billboards to user-generated content. It also includes...Read article
- In SMS Marketing
- June 8, 2016
We live in a competitive world. Whatever you strive for—professional and commercial success, the admiration of your friends and neighbors—you have to put in the work to earn it. Nothing comes easy, and as the owner o...Read article
At the time of writing, most companies provide customer support services through traditional channels. Those channels include tickets, phone calls, emails, and instant messaging, among others. These methods inevitably fa...Read article
- In SMS Marketing
- May 11, 2016
Did you know that Canadians send over 270 million text messages per day? This statistic equals about 2,500 messages every minute; a number that has increased by almost 40% over the course of just 4 years. Text messaging ...Read article
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How Apple’s adoption of Near Field Communication (NFC) creates new marketing opportunities—and signals a new eraJanuary 24, 2018 / Near Field Communications (NFC)
It’s an exciting time in the world of Apple products. With decades of innovation and wild success under their belts,...
Despite the prevalence of mobile apps and with nearly everyone in the world owning a smartphone, using a text message...