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5 Creative SMS and NFC Ideas to Make Your Restaurant More ...

If you own a restaurant, you know how wonderfully rewarding the business can be. You also know tough it can be to consistently turn a profit. Fortunately, advances in technology like SMS marketing and near field communic...

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Mobile In-Store Usage Habits and How to Take Advantage of ...

We use or mobile phones for a growing number of things: reading the news, listening to our favorite music, even shopping for different kinds of products. Savvy marketers and business people are seizing the boundless oppo...

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Mobile World Congress: Hashtags to Follow

It’s February, meaning the Mobile World Congress 2016 is finally here! This year the event will be held in sunny Barcelona, Spain and bring together roughly 800 mobile operators with 250 companies across the mobile wor...

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How Nonprofits Use Text Messages to Raise Funds

Post originally published at Techsoup Canada's blog. Nonprofits depend on fundraising to provide social services, whether we’re talking about a public health advocate, flood relief organization or women’s shelter. M...

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Why Every Business Needs Responsive Customer Base

The best businesses aren’t just those who listen to their customers, they are those who encourage them to speak. Customer feedback often comes in the form of complaints to cashiers and local managers – not all always...

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CASL Compliance: Not the End of Marketing [infographic]

What is CASL? Canada’s Anti-Spam Legislation (CASL) was created to protect Canadians from spam. It is the legislation which regulates commercial email, designed to keep unwanted and unrequested electronic messages out ...

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